The restyling of the TAU showroom is based on the need to empower its Feel&Mix sales tool. An innovative concept which encompasses all the senses and turns spaces into immersive experiences.

This philosophy has been applied to present a large part of TAU’s collections. A staging that leaves no one indifferent.

In the midst of this atmosphere of sensations, Momocca elements such as the Adara white lacquered sideboard and the Emma side table can be seen. In both cases, the furniture is configured with finishes that combine wood, metal and TAU’s porcelain. This homogenises the environment and adds a touch of sophistication to the space.

The main objective is to make it easier for the customer to make a purchase decision from among the many options available to the brand. To achieve this, it was essential to create universes that transmit different sensations.

To elaborate this web of emotions, the design studio Odosdesign was used. The studio uses design as a strategic tool to communicate and transmit ideas, emotions and, of course, services in a rigorous way and taking care of every detail.

The result of this synergy? To surprise and captivate everyone who comes to live the TAU experience.

Photographs: Odosdesign & Tau Cerámica